Mirakl Acquires Adspert to Boost Retail Media Capabilities
French marketplace solution provider Mirakl has announced its acquisition of Adspert, a data-driven advertising optimization tool. The acquisition will allow Mirakl to strengthen its retail media offerings by integrating AI-driven advertising optimization software into its existing platform. A Strategic Move to Enhance Retail Media Mirakl, a leading SaaS marketplace provider, supports businesses in building and […]