Alibaba and ByteDance Signal Easing of E-commerce Price War
China’s e-commerce giants, Alibaba and ByteDance, are showing signs of a potential detente in the fiercely competitive price war that has gripped the industry. Both companies have recently announced policy changes aimed at shifting focus away from aggressive discounting and towards a more sustainable growth model. Douyin Adopts a More Refined Pricing Strategy ByteDance’s e-commerce […]