DMSMatrixVoice, leading source for business and technology news, today reports on the significant financial achievements of Mirakl, a prominent provider of marketplace solutions. According to recently released data, Mirakl has demonstrated substantial growth in both revenue and transaction volume, solidifying its position in the competitive e-commerce landscape.
Mirakl, a company originating from France, specializes in providing a Software-as-a-Service (SaaS) platform that enables businesses, both those targeting consumers (B2C) and other businesses (B2B), to establish and expand their own online marketplaces. This technology allows companies to offer a wider range of products and services to their customers without holding inventory themselves, effectively creating a platform that connects buyers and sellers.
The company’s financial performance in 2024 showcases a robust trajectory. Mirakl reported an annual recurring revenue exceeding 162 million euros. This figure represents the consistent income the company generates from its subscription-based services, highlighting the stability and reliability of its business model.
Furthermore, Mirakl experienced a notable increase in its Gross Merchandise Volume (GMV). GMV represents the total value of goods sold through marketplaces powered by Mirakl’s technology. In 2024, this figure reached 10.3 billion euros, marking a significant year-over-year growth of 30 percent. This substantial increase in GMV indicates the growing adoption and success of the marketplaces utilizing Mirakl’s platform, reflecting the increasing volume of transactions facilitated by their solutions.
Beyond its core marketplace platform, Mirakl also offers additional services designed to enhance the marketplace experience for both operators and sellers. These include streamlined payment processing for sellers, simplifying financial transactions within the marketplace ecosystem, and retail media solutions, enabling sellers to effectively promote their products on the platform.
A significant milestone for Mirakl in 2024 was achieving full-year profitability. While the Mirakl Platform had already reached profitability by the end of 2023, the company successfully maintained this positive financial trend throughout the entirety of the following year. This sustained profitability is attributed to a combination of factors, including the acquisition of new enterprise clients and effective cost management strategies implemented by the company.
The company’s success in attracting large-scale businesses is evident in the addition of 52 global enterprises to its customer base in 2024. This influx of new clients underscores the value proposition of Mirakl’s solutions for organizations seeking to leverage the power of online marketplaces to expand their reach and offerings.
Mirakl’s performance in 2024 underscores the growing importance of marketplace models in the broader e-commerce landscape. By providing the technological infrastructure and supporting services necessary to launch and scale online marketplaces, Mirakl is playing a key role in enabling businesses to adapt to evolving consumer demands and create new revenue streams. The company’s focus on innovation and client success positions it as a significant player in the future of digital commerce.