Retailers Embrace Technological Advancements as E-commerce Landscape Evolves

Survey Reveals Retailers’ Plans to Invest in Technology and Seek Tailored Commerce Software Solutions

In a rapidly evolving e-commerce landscape, retailers are recognizing the need to embrace technology and invest in innovative solutions to stay competitive. According to a recent survey conducted by Digital Commerce 360, a staggering 76% of retailers have expressed their intentions to increase spending on technology and services over the next year. This shift highlights the growing importance of leveraging cutting-edge tools and platforms to meet consumer demands and drive business growth.

One noteworthy finding from the survey is that two of the largest e-commerce merchants in the United States, Amazon and Walmart, rely on their own proprietary in-house systems. This strategic approach allows these retail giants to have full control over their operations and provide a seamless customer experience. As other retailers evaluate their technology infrastructure, the decision to build or buy a platform becomes a critical consideration based on individual business needs and goals.

Merchants’ expectations regarding the cost of switching platforms vary significantly. The survey reveals that a majority of retailers plan to allocate between $25,001 and $500,000 towards platform migration. This investment reflects their commitment to staying ahead in the competitive e-commerce landscape and ensuring a smooth transition to new technology solutions.

Moreover, the survey highlights that 35% of retailers are actively seeking commerce software that is tailored to their specific requirements and hosted externally in a single-tenant environment. This preference emphasizes the desire for customized solutions that align with their unique business processes while offering the benefits of external hosting for enhanced scalability and security.

When it comes to popular platforms, the survey identifies Salesforce, BigCommerce, Oracle, and Shopify as the leading providers, building six of the seven most-popular platforms. Retailers looking for robust and feature-rich solutions can rely on these trusted platforms to meet their e-commerce needs and capitalize on the latest advancements in technology.

As retailers navigate the ever-changing e-commerce landscape, investing in technology and tailored commerce software solutions has become paramount. By embracing innovative platforms and leveraging the power of cutting-edge tools, retailers can enhance customer experiences, drive sales, and achieve sustainable growth in today’s digital era.

The survey findings reinforce the importance of staying ahead of the curve and investing in the right technology solutions to remain competitive. As the e-commerce industry continues to evolve, retailers must adapt and leverage the full potential of technology to meet consumer expectations and thrive in the online marketplace.

To explore the various technology and software solutions available to retailers, consult with industry experts, and discover how they can transform your business, reach out to trusted providers such as DMSMatrix. With their expertise and comprehensive offerings, they can help you navigate the changing e-commerce landscape and drive your business towards a prosperous future.

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